Barbarian Design is a Hong Kong–born entertainment company specialising in concerts, live events and brand experiences across Asia and North America—delivering end‑to‑end creative, production and management.

 

Barbarian Design is a multi‑disciplinary entertainment company delivering concerts, live performances and brand experiences across Asia and North America.

 

Established in 1997, the company began under the artistic leadership of Mrs Barbara Wai, whose acclaimed floral and wedding design practice set the foundation for Barbarian’s hallmark of craft, detail and hospitality‑grade service.

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Building on early success as a preferred contractor for luxury venues - among them Grand Hyatt, JW Marriott and Regent Hotel - Barbarian Design broadened its scope from weddings and bespoke social occasions to event management, artist promotions, brand activation, costume and concept design, and ultimately concert organisation and production.

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Today, Barbarian Design operates as an end‑to‑end producer: from creative development and show design to technical production, staging, vendor management, marketing and ticketing operations.  The Company’s production network spans Hong Kong, Mainland China, Macau, Taiwan, Southeast Asia and North America, enabling agile resourcing, consistent show quality and reliable on‑site execution.  Its portfolio includes numerous sell‑out concerts and acclaimed productions, underpinned by meticulous planning, crew leadership and a safety‑first approach.

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What sets Barbarian apart is its fusion of artistic direction and operational discipline - the sensibility of a boutique atelier scaled with the professionalism of a seasoned promoter.  Whether mounting a multi‑city tour, a one‑night headline performance or a high‑touch brand showcase, Barbarian Design delivers audience‑centric experiences that are visually distinctive, technically sound and commercially effective.

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Services

• Concert & tour production (creative, staging, lighting, sound, video)

• Show direction & design (set, costume, concepts)

• Artist promotions & talent coordination

• Event management & show operations (permits, schedules, stage management)

• Marketing, ticketing & audience development

• Brand experiences & premium social events (heritage in weddings & hospitality)

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Geographic Reach: Hong Kong • Mainland China • Macau • Taiwan • Southeast Asia • North America